We like to leverage constant as much as possible, and part of that is localization. One big variable on that is how much more (or less) time it takes to get through…
Emotions are a factor in every decision we make – even for decisions that we wouldn’t consider to be “emotional.” Have you ever said I feel like having a salad…
In marketing, your messaging is important, but the way you deliver that message is just as, if not more important. With video advertising, the visual element of the message can…
Many businesses today are realizing that we live in a trust economy. For reasons still being debated by experts, we simply don’t trust people or companies as willingly as we…
We are all visual learners. Most of us want to be able to remember more of what we learn. Solution? Enter the Method of Loci, the key memory retention with visual cues….
The success of your brand is directly proportional to the amount of trust and goodwill that you have in the marketplace. Trust and goodwill has a significant impact on your…
An oft quoted statistic is that 93% of our communication is non-verbal. This number is based on research performed through multiple studies. It’s also anecdotally true for most. Nearly everyone…
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